A Picture’s Worth: A Success Story on Getting More Facebook Attention

first_imgTwo likes, 83 views. No shares or comments. Typical for us.Today I read Guy Kawasaki’s tip on your blog about using graphics or video. I created a graphic using a photo of the author and the same quote. It wasposted about 4 hours ago:42 likes, 27 shares, and over 2,700 views. One of the shares was from a national organization–Healthy Families America. Yow!Thanks for sharing Guy’s tips. I’ve subscribed to your blog and plan to direct my volunteers there as well.MaryThanks for sharing, Mary! We’re so glad that these tips are working for you and we hope that our other blog readers are experiencing the same great results! We love hearing your success stories; let us know in the comments if you’ve tried other tips we’ve shared on the blog. Photos and video allow you to create a more immediate, emotional connection with your supporters than just words alone. In March, we shared Guy Kawasaki’s top ten social media tips for nonprofits , one of which is, “Add Bling: On every post, include a picture or video (that is properly credited to the person who created it). Visuals matter.”Mary Armstrong-Smith, the community partners director for Prevent Child Abuse Indiana took Guy’s advice and immediately saw a response. She writes:Earlier this month I posted a quote on PCA Indiana’s Facebook page. It was shared directly from the author’s FB page, and was simply text:last_img